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Digital Strategy 101 DIGITAL STRATEGY 1 1 Brought to you by @Bud_ Caddell ; DIGITAL STRATEGY 101, FIRST EDITION BY @BUD_CADDELL 2 Digital Strategy 101 is an overview of the current state of digital strategy and an exploration of core concepts, deliverables, and thought-leaders relevant to young practitioners. Opening its doors in 1948, Davis Advertising has been New England's Independent Advertising Agency for over 60 years. And so far this Audiobook … In Sunil Gupta’s book “Driving Digital Strategy,” he explains why incumbents are increasingly struggled as new and nimble players enter their established markets.Disruptors or challengers offer customers … “Digital transformation should be driven by the organization’s strategy and not just viewed as a collection of related projects. 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